Privacy policy

The person responsible for data processing is:
Martin Kroll
Mühlheimer Str. 240
63075 Offenbach
martin.k@goelds.de

We appreciate your interest in our online store. The protection of your privacy is very important to us. Below we inform you in detail about how we handle your data.

1. Access data and hosting.

You can visit our websites without providing any personal information. Each time you call up a website, the web server only automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of the call, the amount of data transferred and the requesting provider (access data) and documents the call.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. According to Art. 6 para. 1 p. 1 lit. f DSGVO, this serves to protect our legitimate interests in a correct presentation of our offer, which are overriding in the context of a balancing of interests. All access data is deleted no later than seven days after the end of your visit to the site.

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Hosting services through a third-party provider

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As part of processing on our behalf, a third-party provider provides hosting and website display services for us. This serves to protect our legitimate interests in a correct presentation of our offer, which are overriding in the context of a balancing of interests. All data collected in the course of using this website or in forms provided for this purpose in the online store as described below are processed on its servers. Processing on other servers takes place only within the framework explained here.

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This service provider is located in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the U.S. and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

This service provider is located in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the U.S. and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

2. Data collection and use for contract processing, contacting and when opening a customer account.

We collect personal data if you voluntarily provide it to us as part of your order, when contacting us (eg by contact form or e-mail) or when opening a customer account. Mandatory fields are marked as such, because in these cases we need the data to process the contract, or to process your contact or opening a customer account and without their information you can not complete the order and / or the account opening, or the contact can not be sent. Which data is collected can be seen from the respective input forms. We use the data provided by you in accordance with Art. 6 para. 1 p. 1 lit. b DSGVO for contract processing and processing your requests. After complete processing of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described below or via a function provided for this purpose in the customer account.

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3. Data transfer

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For the fulfillment of the contract in accordance with Art. 6 para. 1 p. 1 lit. b DSGVO, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to payment service providers commissioned by us or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves, insofar as you create an account there. In this case, you must register with the payment service provider with your access data during the ordering process. In this respect, the privacy policy of the respective payment service provider applies.

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We use payment service providers that have their headquarters in a state outside the European Union. The transmission of personal data to this company takes place only within the scope of necessity for the fulfillment of the contract.

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3. Email Newsletter

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E-mail advertising with subscription to the newsletter

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If you subscribe to our newsletter, we will use the data required for this purpose or separately provided by you to regularly send you our e-mail newsletter based on your consent pursuant to Art. 6 para. 1 p. 1 lit. a DSGVO.

Unsubscribing from the newsletter is possible at any time and can be done either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your e-mail address, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement.

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The newsletter is sent as part of a processing on our behalf by a service provider, to whom we pass on your e-mail address for this purpose.

This service provider is located in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the U.S. and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

5. Data use in payment processing.

Identity and credit check when selecting Klarna payment services

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If you choose Klarna's payment services, we ask for your consent in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO that we may transfer the data necessary for the processing of the payment and an identity and credit check to Klarna. In Germany, the credit agencies mentioned in Klarna's privacy policy may be used for the identity and credit check.
Klarna uses the information received about the statistical probability of a payment default for a weighed decision on the establishment, implementation or termination of the contractual relationship.
You can revoke your consent at any time by sending a message to the contact details below. This may result in us no longer being able to offer you certain payment options. You can also revoke your consent to this use of personal data at any time to Klarna.

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6. Integration of the Trusted Shops Trustbadge

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To display our Trusted Shops seal of approval and the reviews collected, if any, as well as to offer Trusted Shops products to buyers after an order, the Trusted Shops Trustbadge is integrated on this website.

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This serves to protect our legitimate interests in optimal marketing by enabling safe shopping, which prevail in the context of a balancing of interests, in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO. The trust badge and the services advertised with it are an offer of Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne. The Trustbadge is provided by a CDN provider (Content-Delivery-Network) as part of an order processing. Trusted Shops GmbH also uses service providers from the USA. An appropriate level of data protection is ensured. Further information on the data protection of Trusted Shops GmbH can be found here.

When the Trustbadge is called up, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of the call-up, the amount of data transferred and the requesting provider (access data) and documents the call-up. Individual access data are stored in a security database for the analysis of security anomalies. The log files are automatically deleted no later than 90 days after creation.

Further personal data is transferred to Trusted Shops GmbH if you decide to use Trusted Shops products after completing an order or have already registered for use. The contractual agreement made between you and Trusted Shops applies. For this purpose, personal data is automatically collected from the order data. Whether you as a buyer is already registered for product use is checked automatically using a neutral parameter, the e-mail address hashed by cryptological one-way function. The e-mail address is converted into this hash value, which cannot be decrypted by Trusted Shops, before it is transmitted. After checking for a match, the parameter is automatically deleted.

This is necessary for the fulfillment of our and Trusted Shops' overriding legitimate interests in the provision of the buyer protection linked to the specific order in each case and the transactional evaluation services pursuant to Art. 6 para. 1 p. 1 lit. f DSGVO. Further details, including the objection, can be found in the Trusted Shops privacy policy linked above and in the Trustbadge.

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7. cookies and web analysis

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To make the visit to our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to protect our legitimate interests in an optimized presentation of our offer, which prevail in the context of a balancing of interests, in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO. Cookies are small text files that are automatically stored on your terminal device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and allow us to recognize your browser the next time you visit (persistent cookies). The duration of storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. These can be found for each browser at the following links:
Internet Explorer™: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Safari™: https://support.apple.com/de-de/guide/safari/sfri11471/12.0/mac/10.14
Chrome™: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Firefox™ https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Opera™ : https://help.opera.com/de/latest/web-preferences/#cookies

Not accepting cookies may limit the functionality of our website.

Use of Google (Universal) Analytics for web analysis

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Insofar as you have given your consent to this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, this website uses Google (Universal) Analytics for the purpose of website analysis. The web analytics service is provided by Google Ireland Limited, a company incorporated and operated under the laws of Ireland, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). Google (Universal) Analytics uses methods that enable analysis of your use of the website, such as cookies. The information automatically collected about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the Member States of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser within the scope of Google Analytics is generally not merged with other Google data. After the end of the purpose and the end of the use of Google Analytics by us, the data collected in this context will be deleted.

To the extent that information is transferred to servers of Google in the U.S. and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can revoke your consent at any time with effect for the future by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de. This prevents the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google.

Alternatively to the browser plugin, you can click this link to prevent the collection by Google Analytics on this website in the future. In doing so, an opt-out cookie will be placed on your terminal device. If you delete your cookies, you will be asked again to give your consent.

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Google Fonts

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On this website, the script code "Google Fonts" is embedded. Google Fonts is an offer of Google Ireland Limited, a company registered and operated under the laws of Ireland, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. (www.google.de). This serves to protect our legitimate interests in a uniform presentation of the content on our website, which prevail in the context of a balancing of interests, in accordance with Art. 6 para. 1 lit. f) DSGVO.
In this context, a connection is established between the browser you are using and the servers of Google. This gives Google knowledge that our website has been accessed via your IP address.
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.
Further information on data processing by Google can be found in the privacy notices of Google.

8. Social Media PlugIns

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Use of social plugins from Facebook, Instagram

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So-called social plugins ("plugins") from social networks are used on our website. 
When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of Facebook, Google, Twitter or Instagram. The content of the plugin is transmitted directly to your browser by the respective provider and integrated into the page. By integrating the plugins, the providers receive the information that your browser has called up the corresponding page of our website, even if you do not have a profile or are not currently logged in. This information (including your IP address) is transmitted from your browser directly to a server of the respective provider (possibly in the USA) and stored there. If you are logged in to one of the services, the providers can directly assign the visit to our website to your profile in the respective social network. If you interact with the plugins, for example by clicking the "Like" or "Share" button, the corresponding information is also transmitted directly to a server of the providers and stored there. The information is also published on the social network and displayed there to your contacts. This serves to protect our legitimate interests in an optimal marketing of our offer, which prevail in the context of a balancing of interests, in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO. 
For the purpose and scope of data collection and the further processing and use of the data by the providers, as well as a contact option and your rights and settings options in this regard to protect your privacy, please refer to the privacy notices of the providers. 
https://www.facebook.com/policy.php
https://help.instagram.com/155833707900388

If you do not want the social networks to directly assign the data collected via our website to your profile in the respective service, you must log out of the corresponding service before visiting our website. You can also completely prevent the loading of the plugins with add-ons for your browser, e.g. with the script blocker "NoScript" (https://noscript.net/).

Youtube Video Plugins

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On this website content of third party providers are integrated. This content is provided by Google ("Provider").
YouTube is a service of Google Ireland Limited, a company incorporated and operated under the laws of Ireland, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de). 

For videos from YouTube, which are embedded on our site, the extended privacy setting is activated. This means that no information from website visitors is collected and stored by Youtube, unless they play the video. The integration of the videos serves to protect our legitimate interests in an optimal marketing of our offer, which prevail in the context of a balance of interests, in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO.
For the purpose and scope of the data collection and the further processing and use of the data by the providers, as well as your rights in this regard and setting options to protect your privacy, please refer to the privacy policy of Google https://policies.google.com/privacy.

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Our online presence on Facebook, Google, Instagram

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Our presence on social networks and platforms serves to improve active communication with our customers and prospects. We provide information there about our products and ongoing special promotions.
When visiting our online presences on social media, your data may be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used on your terminal device for this purpose. In these cookies, the visitor behavior and the interests of the users are stored. This serves according to Art. 6 para. 1 lit. f. DSGVO to protect our legitimate interests in an optimized presentation of our offer and effective communication with customers and interested parties, which prevail in the context of a balancing of interests. If you are asked by the respective social media platform operators for consent (agreement) to data processing, e.g. by means of a checkbox, the legal basis for data processing is Art. 6 (1) lit. a DSGVO.
Insofar as the aforementioned social media platforms have their headquarters in the USA, the following applies: For the USA, there is an adequacy decision of the European Commission. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.
The detailed information on the processing and use of data by the providers on their pages, as well as a contact option and your rights and setting options in this regard to protect your privacy, in particular objection options (opt-out), can be found in the privacy notices of the providers linked below. If you still need help in this regard, you can contact us.
Facebook: https://www.facebook.com/about/privacy/

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Data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 DSGVO, which you can view here:
https://www.facebook.com/legal/terms/page_controller_addendum

Google/YouTube: https://policies.google.com/privacy
Instagram: https://help.instagram.com/519522125107875

Opt-out:
Facebook: https://www.facebook.com/settings?tab=ads
Google/ YouTube: https://adssettings.google.com/authenticated
Instagram: https://help.instagram.com/519522125107875

9. Sending rating reminders by email

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Rating reminder by Trusted Shops

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Provided that you have given us your express consent to this during or after your order in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO, we will transmit your e-mail address to Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne (www.trustedshops.de), so that they can send you a rating reminder by e-mail.

This consent can be revoked at any time by sending a message to the contact option described below or directly to Trusted Shops.

10. Contact options and your rights

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As a data subject, you have the following rights:

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  • According to Art. 15 DSGVO, the right to request information about your personal data processed by us to the extent specified therein;
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  • according to Art. 16 DSGVO the right to request without undue delay the correction of inaccurate or completion of your personal data stored by us;
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  • according to Art. 17 DSGVO the right to request the deletion of your personal data stored by us, unless the further processing
    - to exercise the right to freedom of expression and information;
    - to comply with a legal obligation;
    - for reasons of public interest or
    - to assert, exercise or defend legal claims
    is necessary;
  • according to Art. 18 DSGVO the right to request the restriction of the processing of your personal data, insofar
    - the accuracy of the data is disputed by you;
    - the processing is unlawful, but you object to its erasure;
    - we no longer need the data, but you need them for the assertion, exercise or defense of legal claims or
    - you have objected to the processing pursuant to Art. 21 DSGVO;
  • according to Art. 20 DSGVO the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request the transfer to another controller;
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  • According to Art. 77 DSGVO, the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters for this purpose.


If you have any questions about the collection, processing or use of your personal data, for information, correction, restriction or deletion of data, as well as revocation of consents granted or objection to a particular use of data, please contact us directly using the contact details in our imprint.

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Right of objection.


Insofar as we process personal data as explained above in order to protect our legitimate interests that prevail in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you will only have the right to object if there are grounds arising from your particular situation.

After you have exercised your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the purpose of asserting, exercising or defending legal claims.

This does not apply if the processing is carried out for direct marketing purposes. Then we will not further process your personal data for this purpose. 

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